Production & Events


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Working with Analog and Digital Sources

- Adam Sturgeon

One challenge that we always encounter is the crossover between the newer digital technology and the older but still popular analog technology.
We take pride in our abilities to work with most formats, whether it is for a simple tape duplication or for a large event production where we provide project management and design, produce, edit projects for our clients to use on a national stage.  Because today’s media technology is rapidly evolving and our clients are interested in using this new technology, we are continually transforming our media capabilities to handle more High Definition media production and editorial within our facility.
As Total Media Group shifts gears to prepare our clients for the future of media technology, we still have requests that are from an analog source such as Beta SP, VHS, 3/4 “ and hi-8.  As a technician here at TMG, it is my job to take these variable sources and complete the job with the highest quality possible.  Usually the types of requests that go along with these sources are DVD dubs, conversions to WMV or QT files, or digitizing.  There is a little more work involved to get these older analog sources prepped and ready to be used for our digital machines.  Although it is a challenge to integrate much older media technology with the latest and greatest technology, Total Media Group has continued to own and operate equipment old and new in order to give our clients the best variety of work possible.

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Posted in Production & Events

Candids for 20 X 40 foot video wall

- Patrick Roche

I just returned from Cisco Live 2009, Cisco’s premiere user conference at Moscone Center in San Francisco.

For the last four days, we had 2 camera crews shooting HD footage and covering all aspects of the event, including a concert by Devo and The B-52s.

We delivered daily montages that were displayed on a 20 x 40 foot video wall as well as shoot and edit a candids module that opened today’s General Session.

For post, we had 2 complete Final Cut Pro HD systems.

This year we were shooting tapeless, which was great but did pose it’s own set of challenges. We had to come up with a system to track and log the large amounts of footage that the crews were bringing us.

We had some really long days and I got very little sleep last night but at the end of the day, we had a very happy client, which made it all worth wile.

Now, it’s time for me to take a nap!

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Posted in Production & Events

Shooting Around the World

- Atticus Culver-Rease

About a month ago I was approached to shoot and edit a new branding video for Stryker, Corp.  Director Jonathan Gruber and I started close to home in San Jose, then headed off to Atlanta, New Jersey and most recently Hong Kong to capture the stories of Stryker employees, customers, patients and partners.  So in the past two weeks of shooting I’ve spent about 40 hours on airplanes, and I still have one more continent to hit.  Right now I’m on a plane en route to Kalamazoo, Michigan, and next week we head to London, England.

Jonathan and I were excited about the idea of giving this project an engaging visual style that would feel more like a documentary than a typical corporate piece.  We decided to shoot in HD with a 35mm depth of field adapter and prime cine lenses, which has let me get nice shallow focus for a more dramatic look.  If it were up to me, I’d love to shoot every interview this way from now on.  It just gives your shots so much more visual impact than you can get with regular lenses.

Hong Kong has definitely been the highlight of the trip so far, both because it’s a great city that I’d never been to before, and because it’s such a great place to shoot.  The buildings, the markets, the insanely busy streets, and the people all make for some fantastic shots.  I could have shot there for days and days, but I tried to restrain myself since I knew I was the one who would have to cut down the footage later.

Which reminds me, I was going to do a bit more editing on my laptop before the plane lands, so I should get back to it.

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Posted in Production & Events